Oddsenfrån Unibet – NHL-svenskarna som kommer till VM
Unibet will utilise the NHL’s marks and logos to launch dedicated fan and consumer marketing campaigns to attract new customers in the region, while Sportradar’s data-driven marketing solutions will help develop the league’s sports gambling partnerships outside of North America. The NHL will also aim to drive fan engagement across Sweden.
For the Unibet brand, this news falls in the wake of an additional sponsorship deal that saw the organisation act as the in September 2024. More broadly, however, Kindred Group also signed partnership extension deals with both and in September.
Unibet has signed an agreement to become the new title sponsor of the EuroHockey Championships 2015, taking place at the Queen Elizabeth Olympic Park in August.
Unibetin osalta olen olettanut, että he hoitavat kaikki verot.
The Unibet EuroHockey Championships 2015 comprises 40 matches over ten days at Lee Valley Hockey and Tennis Centre, with the women’s and men’s champions crowned over the weekend of 29th and 30th August.
NHL VP of NHL Business Development and Partnerships International John Lewicki said: "Unibet has been a dedicated partner in helping us increase our engagement with passionate hockey fans in Sweden. We are thrilled to renew our partnership and look forward to their activation plans for our slate of signature international events."
Andy Tapley, chair of the Unibet EuroHockey Championships 2015 organising committee, said: “We are delighted that Unibet has come on board as Title Sponsor of the forthcoming EuroHockey Championships. With its genuine passion and expertise across all sport, the partnership will help us create more interest in the event and continue to grow hockey in the run up to the Olympics.”
SLIEMA, MALTA/NEW YORK- Kindred Group plc, under its flagship brand Unibet, today announced it has entered into a multiyear agreement to become an Official Partner of the National Hockey League (NHL) in Sweden. As part of the partnership, Unibet will have access to a myriad of marketing rights and tailored content that will enhance customers' experience.
Alexander Westrell, Director of Communications
The newly brokered agreement will carry on through the long term as a multiyear deal, allowing Unibet exclusive access to various NHL related marketing rights in Sweden. Digitally enhanced dashboards featuring the Unibet logo will be included as part of the arrangement, with the partnership also focusing on enhancing fan engagement and awareness of ice hockey in the nation.
12 Elgin Street East, Unit CCobourg ON K9A 0C5
Unibet already has a strong ice hockey offering that now will be strengthened through its partnership with the NHL, giving its customers a more authentic experience.
"I am very proud and happy that Unibet is the first betting company in Sweden to become an official sponsor of the NHL. Through the partnership, we hope to increase the interest for the NHL. It will be very exciting to follow the NHL in the coming years," Philip Lagström, Country Manager Unibet Sweden, Kindred Group.
"We are excited to have Unibet as an Official Partner of the NHL," John Lewicki, NHL Vice President, Business Development and Partnerships. "Kindred Group and its brands are well known for their dedication to responsible gambling. We welcome this opportunity to work with Unibet to continue to engage our robust and expanding hockey fanbase in Sweden.
"Ice hockey and the NHL is very important for Unibet, and we have for a long time wanted to get more involved to cement the position as the customers' first choice when they want to bet on ice-hockey by offering the absolute best, safest and most secure gaming experience," concludes Lagström.
Unibet will leverage its Official Partner of the NHL designation to conduct dynamic marketing campaigns across the company's digital betting offerings. Unibet will receive in-game advertising through the new and exciting Digital Enhanced Dasherboard (DED) technology. Unibet will also receive premier marketing positions on NHL digital assets, and rights to use NHL marks, logos and official designations designed to help create authentic NHL fan and consumer marketing programs that build brand awareness and drive new customer acquisition.
This partnership will be supported by Sportradar, the Official Betting Data Rights Partner of the NHL. The NHL is utilizing ad:s, Sportradar's data-driven marketing solution providing the League with digital marketing services to develop sports betting partnerships outside of North America.
Unibetin merkittävimpiä streaming-oikeuksia ovat:
SLIEMA, Malta, December 19, 2024 /PRNewswire/ -- In a groundbreaking announcement, Kindred Group plc (Kindred) proudly reveals that its leading brand, Unibet, has become the Official Sponsor of the much-anticipated 2025 IIHF Ice Hockey World Championship. This prestigious tournament, set to take place in the vibrant nations of Sweden and Denmark, highlights Unibet's commitment to supporting ice hockey and engaging its fervent fanbase.
Alle odds kan følges på Unibets app og hjemmeside.
Kindred Group has signed a partnership extension for its Unibet brand and the National Hockey League (NHL) in Sweden, which will see Unibet continue to provide ice hockey betting services in the region.