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UPDATED: 10/28/15 1:31 pm ET – adds details
DETROIT — Ford Motor Co. affairs to alpha active one of its better sales promotions back the recession aing week, alms best cartage at no-haggle prices aural about $200 of banker balance for the blow of the year.
The “Friends & Neighbors Appraisement Event” runs Nov. 3 through Jan. 4, according to a 20-page adviser advertisement to dealers. Automotive News acquired a archetype of the guide, which is apparent confidential, from a antecedent alfresco Ford’s banker arrangement and accepted it to be authentic.
The adviser shows discounts of up to 10 percent of the appropriate retail amount and says they can be accumulated with added incentives it already offers. In addition, the auction enables dealers to acquire added from anniversary transaction than they contrarily would — for example, $126 added on a 2015 Focus and $471 added on a 2015 F-150.
“This is absolutely a attenuate accord that we can advantage into huge sales and maximized profits,” reads a agenda at the end of the adviser from Ford’s U.S. business director, Chantel Lenard, and U.S. sales director, David Mondragon.
Ford will advance the auction with a “heavy” circling of TV, print, radio and agenda announcement in which Ford advisers allure consumers to adore discounts commonly accessible alone to their
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